As of March 22, 2013, the application has a status of “Non-Final Action – Mailed” (641), which more than likely means that the Trademark office has informed the applicant (GM) that the application will be published for opposition — a time period that allows others to object to GM securing the mark. The step that usually is the NOA, or the Notice of Allowance, which allows the applicant to move forward in finalizing the registration of the mark.
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